PROGRAMS

Marketing Communications Track

  • Understanding the vital role of Strategic Media Planning
  • Strategic Marketing
  • Integrated Marketing Communications: Knowing the Right Mix!
  • Copywriting:  Saying the right Words
  • Understanding ‘Touch-points’ through Direct Marketing
  • Strategic Public Relations when it Matters and Crisis Communication
  • Reputation Management
  • Creating Impact through Advanced Advertising Techniques
  • Sales Promotion: Beyond Sales and Quota
  • Digital/E-Marketing: How it Works?
  • The Fundamentals of Market Research
  • The Indispensable Power of Branding

Technical and Management Track

  • Project Management
  • Strategic Planning through Balanced Scorecard
  • Strategic Vendor Management
  • Logistics Management
  • Design Thinking
  • Internal Audit
  • Business Analytics
  • Property Management
  • Lean Six Sigma 

Human Capital Track

  • Human Capital Mobility Services
  • HR Audit
  • Evaluating ROI of Learning Programs
  • Strategic Training Needs Analysis
  • Facilitating Structured Learning Exercises
  • Discipline and Grievance Handling
  • Formulating HR Policies and Procedures
  • Team Building Management
  • Leadership Development Programs

Events and Creative Management Track

  • Events Management Solutions
  • E-blasting
  • Event Planning
  • Technical and Logistics
  • Event Coordination
  • Event Staffing
  • AVP Design and Development
  • Creative Designs
  • Website Development